For undergraduate and graduate students majoring in international business or general management.
International Management, 6/e, explores the dynamic global environment of business management, by exploring political, legal, technological, competitive and cultural factors that shape corporations worldwide.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Maße
Höhe: 284 mm
Breite: 291 mm
Dicke: 24 mm
Gewicht
ISBN-13
978-0-13-614326-0 (9780136143260)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
PART I: THE GLOBAL MANAGER'S ENVIRONMENT 1
Chapter 1 Assessing the Environment-Political, Economic, Legal, Technological 1
Chapter 2 Managing Interdependence: Social Responsibility and Ethics
COMPREHENSIVE CASES
New: Case 1 Coca-Cola's Business Practices: Facing the Heat in a Few Countries (Global)
New: Case 2 Google in China: The Big Disconnect (China)
New: Case 3 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 1).
PART II: THE CULTURAL CONTEXT OF GLOBAL MANAGEMENT
Chapter 3 Understanding the Role of Culture
Chapter 4 Communicating Across Cultures
Chapter 5 Cross-cultural Negotiation and Decision Making
COMPREHENSIVE CASES
New: Case 4 Nora Sakari: A Proposed Joint Venture in Malaysia (Finland and Malaysia).
New: Case 5 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 2)
Case 6 Guanxi in Jeopardy: Joint Venture Negotiations in China
PART III: FORMULATING AND IMPLEMENTING STRATEGY FOR INTERNATIONAL AND GLOBAL OPERATIONS
Chapter 6 Formulating Strategy
Chapter 7 Global Alliances and Strategy Implementation
Chapter 8 Organization Structure and Control Systems
COMPREHENSIVE CASES
New: Case 7 Dell's Problems in China
New: Case 8 Starbucks' International Operations (2006) (Global)
New: Case 9 Note on the Auto Industry
New: Case 10 Renault-Nissan: The Paradoxical Alliance (France/Japan)
New: Case 11 DaimlerChrysler AG: A Decade of Global Strategic Challenges Leads to Divorce in 2007
New: Case 12 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 3)
PART IV: GLOBAL HUMAN RESOURCES MANAGEMENT
Chapter 9 Staffing, Training, and Compensation for Global Operations
Chapter 10 Developing a Global Management Cadre
Chapter 11 Motivating and Leading
COMPREHENSIVE CASES
New: Case 13 Infosys' Global Delivery Model (India)
Case 14 A First-Time Expatriate's Experience in a Joint Venture in China
New: Case 15 Allure Cruise Line: Challenges of Strategic Growth and Organizational Effectiveness (Part 4)
INTEGRATIVE SECTION
Integrative Term Project
New: Integrative Case: Wal-Mart's Globalization Strategy (2007)
GLOSSARY
ENDNOTES
NAME AND SUBJECT INDEX
