This book provides an insight into development project planning and management by guiding the reader, chapter by chapter, through the stages from concept to completion.
Sprache
Verlagsort
Zielgruppe
Für höhere Schule und Studium
Produkt-Hinweis
Broschur/Paperback
Klebebindung
Maße
Höhe: 245 mm
Breite: 180 mm
Dicke: 10 mm
Gewicht
ISBN-13
978-1-85339-399-0 (9781853393990)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Anthony Davies is a writer, consultant and lecturer specialising in marketing and business communications. He has lectured extensively on PR and trained non-marketing managers and professionals in PR and marketing. He has created and operated successful PR programmes in the private and not-for-profit sectors and has advised numerous SMEs. An experienced broadcaster, Anthony contributes regularly to the business press and gives lectures, talks and workshops for the Chartered Institute of Marketing and other professional/trade associations, as well as numerous universities.