Marketing Your Product explains how a company can carve a niche for its product in today's competitive consumer environment. It describes customer's buying impulses, how products satisfy those impulses, how to inform customers about your product, and what it takes to get your products to consumers. Crack the code of successful product marketing! This book answers questions such as:
Auflage
Sprache
Verlagsort
Editions-Typ
Illustrationen
Maße
Höhe: 241 mm
Breite: 206 mm
Dicke: 10 mm
Gewicht
ISBN-13
978-1-55180-859-8 (9781551808598)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Donald Cyr, MBA, is an experienced marketer and educator. He has shared his marketing skills in business, benefitting numerous clients, and taught courses on strategic marketing for executives and businesspeople. Douglas Gray, LLB, is a lawyer, consultant, and businessman. He gives business and marketing seminars and presentations throughout the U.S. and Canada. Gray has written other bestselling books in the Self-Counsel series including Start & Run a Consulting Business.
