Introduction: Social Worlds through Language; N. Coupland and A. Jaworski.- PART I: LANGUAGE VARIATION.- Editors' Introduction to Part I.- Dialect in Society; W.Wolfram.- The Social Stratification of (r) in New York City Department Stores; W.Labov.- The Social Differentiation of English in Norwich; P.Trudgill.- The Transmission Problem in Linguistic Change; W. Labov.- Network Structure and Linguistic Change; J.Milroy and L.Milroy.- Demythologising Sociolinguistics; D.Cameron.- Syntactic Variation and Beyond; J. Cheshire.- Be + Like: The New Quotative in English; S. Tagliamonte.- Ethnography and the Study of Variation; P. Eckert.- PART II: LANGUAGE, GENDER AND SEXUALITY.- Editors' Introduction to Part II.- 'Women's Language' or 'Powerless Language'?; W.O'Barr and B.K.Atkins.- The Relativity of Linguistic Strategies: Rethinking Power and Solidarity in Gender and Dominance; D. Tannen.- Fraternity Men: Variation and Discourses of Masculinity; S.Kiesling.- Masculinity Manoeuvres: Critical Discourse Psychology and the Analysis of Identity Strategies; M. Weatherell and N. Edley.- 'Why Be Normal?': Language and Identity Practices in a Community of Nerd Girls; M.Bucholtz.- Lip service on the Fantasy Lines; K. Hall.- Language and Identity in Drag Queen Perfromances; R. Barrett.- PART III: STYLE, STYLISATION AND IDENTITY.- Editors' Introduction to Part III.- Language Style as Audience Design; A.Bell.- The Process of Communication Accommodation; H.Giles.- Crossing, Ethnicity and Code-Switching; B. Rampton.- Yorkville Crossing: White teens, hip-hop and African American English; C.Cutler.- Acts of Identity: The Pantomine Dance; N. Coupland.- Refashioning and Performing Identities in Global hip-hop; A. Pennycook.- PART IV: LANGUAGE ATTITUDES, IDEOLOGIES AND STANCES.- Editors' Introduction to Part IV.- Linguistic Resources for Socializing Humanity; E. Ochs.- Language Ideology and Linguistic Differentiation; J. T. Irvine and S. Gal.- The Production and Reception of Language Ideologies in Practice; A. Jaffe.- Language Ideology and Spelling Reform: Discourses of Orthography in the Debate on German; S. Johnson.- Social Class Differences and the Identification of Sex in Children's Speech; J.Edwards.- Folk Linguistics; N. Niedzielski and D. Preston.- PART V: MULTILINGUALISM, CODE-SWITCHING AND DIGLOSSIA.- Editors' Introduction to Part V.- The Sociology of Language; J.Fishman.- Diglossia; C. Ferguson.- Language Change and Sex Roles in a Bilingual Community; S. Gal.- Codeswitching; C. Myers Scotton.- Bilingual Conversation; P. Auer.- Linguistic and Educational Aspects of Tok Pisin; J. Siegel.- Language Rights; S. May.- Sociolinguistic Dimensions of Language Death. N. C. Dorian.- A Sociolinguistics of Globalisation; J.Blommaert.- PART VI: LANGUAGE, CULTURE AND INTERACTION.- Editors' Introduction to Part VI.- Models of the Interaction of Language and Social Life; D.Hymes.- Contextualization Conventions; J. J. Gumperz.- Cultural Dimensions of Language Acquisition; E. Ochs.- Humour, Power and Gender in the Workplace; J.Holmes.- Social Functions of Small Talk and Gossip; J. Coupland.- The Sociolinguistics of Fleeting Encounters in Tourism; A. Jaworski.- Creativity in Sign Languages; R. Sutton-Spence.- Poetics and Performance as Critical Perspec.