This volume aims to investigate the economic aspects of ever improving communication in the Asian Pacific, particularly its many languages and speech communities.
Sprache
Verlagsort
Verlagsgruppe
Channel View Publications Ltd
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 244 mm
Breite: 160 mm
Dicke: 33 mm
Gewicht
ISBN-13
978-1-85359-154-9 (9781853591549)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Florian Coulmas is Senior Professor of the Faculty of Social Sciences, Duisburg-Essen
University (Germany). From 2004 to 2014, he served as director of the German Institute for Japanese Studies, Tokyo (Japan). His longstanding interest in the social and political functions of language is informed by working and living alternately in East Asia and Europe. He is the
author of the Blackwell Encyclopaedia of Writing Systems and Associate Editor of the
International Journal of the Sociology of Language. His teaching and research activities
include appointments at Georgetown University, Washington D.C., the National Institute
for Japanese Language and Linguistics, Tokyo, and Chuo University, Tokyo.
Florian Coulmas: The Language Trade in the Asian Pacific
Francois Vaillancourt: The Economics of Language: Theory, Empiricism and Application to the Asian Pacific
Herbert W. Hildebrandt and Jinyun Liu: Communication Through Foreign Languages: An Economic Force in Chinese Enterprises
Anna Kwan-Terry: The Economics of Language in Singapore: Students' Use of Extra-curricular Language Lessons
Zhu Wanjin and Chen Jianmin: Some Economic Aspects of the Language Situation in China
Rolf D. Cremer and Mary J. Willes: Stock in Trade: The Role of English in International Trade Proceedings
Alan Hirvela: Footing the English Bill in Hong Kong: Language Politics and Linguistic Schizophrenia
Hugh Gosden: Teaching Research English to ESL Researchers: Questions of Cost and Benefit
Piers Horey: Some Economic Aspects of the Use of English in Thai Tourism Industry
Thomas Clayton: Japan - US Joint Ventures in Higher Education: Language Education in an Uncertain Future
Brian McCallen: The Size of the World Market for EFL Programmes and Materials
Book Review: English in China
