This text, written for students who wish to plan a career in merchandising, includes a CD-ROM with Windows-based Microsoft Excel data. Designed for use in a buying course with a heavy math emphasis, activities involve the student solving merchandising problems by using computerized spreadsheets. This manual is designed to accompany the text Retail Buying, 2nd edition, also by Richard Clodfelter.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Bloomsbury Publishing PLC
Zielgruppe
Für höhere Schule und Studium
Editions-Typ
Maße
Höhe: 235 mm
Breite: 187 mm
Dicke: 11 mm
Gewicht
ISBN-13
978-1-56367-223-1 (9781563672231)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Richard Clodfelter is associate professor with the College of Hospitality, Retail and Sport Management at the University of South Carolina. His articles and papers have received awards from several retailing and educational associations.
* Using Computerised Spreadsheets * Individual Markup * Initial Markup * Cumulative Markup * Markdowns and Markdown Cancellations * Maintained Markup * Stock Planning * Planning Sales and Purchases * Assortment Planning * Purchase Orders * Open-to-Buy * Operating Results TEXT FEATURES * Merchandising concepts provided to minimise rote memorisation of formulas * Math concepts presented for problem areas * Fundamental computerised spreadsheet skills * Application of mathematical formulas to create useful spreadsheets CD-ROM FEATURES * Microsoft Excel spreadsheets containing formulas * PC and MAC compatible * Instructor's Guide includes teaching suggestions, instructor goals and lecture outlines