The Best in Trade and Exhibition Stand Design

Drawing on the collective talents of a world-wide selection of interior and graphic designers, the visual examples featured in this book highlight the diversity of approaches that can now be seen on exhibition floors across the world. It shows how thought-through design promotes the products and services on display - at the same time creating a friendly and inviting business environment. From the complete exhibition environment to the use of strong graphics and other visual statements to create an individual identity, this book includes hundreds of examples to inspire.