This text aims to help managers to be more successful at developing and maintaining "co-operative" business relations in the international business environment. It identifies areas where cultural conflicts can arise because of differences in backgrounds of managers, corporations and environments.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Illustrationen
Maße
Höhe: 159 mm
Breite: 226 mm
Gewicht
ISBN-13
978-1-85521-636-5 (9781855216365)
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Schweitzer Klassifikation
Part 1 Trends in international business: triad competition - Europe-US-Asia; international business systems; strategic alliances; co-operation and managing diversity. Part 2 Generic cultural competences - the "managerial" element of international co-operative partnerships: generic cultural competences - a practical framework; language expectations; cultural windows; negotiation; business ethics; conclusions.
