This book focuses on the design of print advertisements that employ optical illusion theory to create an eye-catching and attractive visual piece. Based on this theory, projects in this book are divided into three categories: 'angle', 'space' and 'reversal'. This book combines theory with creative case study examples, making it a useful tool for designers and advertising agencies who are seeking inspiration.
Sprache
Verlagsort
Illustrationen
Maße
Höhe: 285 mm
Breite: 215 mm
ISBN-13
978-988-19872-6-6 (9789881987266)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
