Business Studies

Part 1 Business and the environment: what business activity is and why it takes place; the groups involved in business activity; the market and business activity; government influence over business activity; the community and business activity; case studies - the Co-operative Bank and George Gale and Co Ltd. Part 2 Sole traders and partnerships: an introduction to sole traders and partnerships; how sole traders and partnerships are set up and organized; marketing in small organizations - product and promotion; marketing in small organizations - price and place; sources of finance for sole traders and partnerships; how small scale production is organized; keeping accounts and maintaining finanacial control for a sole trader or partnership; working in small organizations - rewards and innovations; working in small organizations - recruitment and training; case studies - Celebrations Cakes and Mereside Garden Centre. Part 3 Private and public limited companies: an introduction to private and public limited companies; how private and public limited companies are set up and organized; marketing in large organizations - product and promotion; marketing in large organizations - price and place; sources of finance for private and public limited companies; how large scale production is organized (1); how large scale production is organized (2); keeping accounts and maintaining financial control in private and public limited companies; motivation in large organizations; negotiation and bargaining; recruitment, training and redundancy; case studies - ICI's momentous split and Tie Rack plc. Part 4 Public sector organizations: the objectives of public sector organizations; organization and finance in the public sector; production and marketing in public sector organizations; working in the public sector; case studies - Manchester Airport and British Coal.