Information technology is creating new products and a new international marketplace. It is also challenging accepted ways of marketing products and doing business. The exploitation, sale and transfer of technology and associated intellectual property rights are of unprecedented significance in the international economy and it is clear that established businesses will need to be prepared to protect and enforce their rights. There will also be major commercial opportunities for the adventurous and entrepreneurial. The contributers to this book are all international legal practitioners.
Reihe
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Maße
Höhe: 248 mm
Breite: 174 mm
Gewicht
ISBN-13
978-0-471-96552-7 (9780471965527)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
Joint ventures and virtual entities; choice of entity and capitalization; competition considerations in Ireland; intellectual property rights and arbitration; government fiscal policy and information technology; Austrian merger control; the statute of frauds in cyberspace; commercialization; distribution and franchizing; marketing computer products in Europe; sharing of information technology; strategic alliances; limitations and enforcement; enforcement of intellectual property rights; joint ventures in Germany; commercialization and distribution by a joint venture; valuation considerations for strategic alliances; strategic alliances and governmental fiscal policy; European Community law; competition considerations in strategic alliances; employment issues in international joint ventures.
