The study of international business has become a major body of knowledge. "International Business Research" identifies and draws together the range of research conducted worldwide. The book analyzes the main topics in the field and is a comprehensive survey that is aimed at specialists, researchers, and students in international business and international marketing. The main sections of the book deal with the theories relevant to international trade and investment; the framework of international trade; the institutions of world trade; international investment; international management; and international business teaching and research. Each section contains material from a range of leading experts in international business studies from around the world, and extensive further references and bibliographies.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
illustrations, bibliographies
Maße
Höhe: 229 mm
Breite: 152 mm
Gewicht
ISBN-13
978-0-631-15742-7 (9780631157427)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
Theories relevant to international trade and investment; the framework oif international trade; institutions of world trade; national characteristics; international investment; management; international business teaching and research.
