Financial organizations are learning that they must market their services aggressively and here the author, a marketing consultant, covers all facets of budgeting, list building and advertisement design as well as where to advertise and how to generate leads.
Sprache
Verlagsort
Verlagsgruppe
McGraw-Hill Education - Europe
Illustrationen
Maße
ISBN-13
978-0-8306-8062-7 (9780830680627)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
