A guide to the management of companies competing internationally. The book was first published in 1989 and is based on a study of a diverse group of multinationals, including Procter & Gamble, Unilever, General Electric, Philips, Matsushita, ITT, Ericsson and NEC.
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Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Produkt-Hinweis
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Maße
Höhe: 198 mm
Breite: 129 mm
ISBN-13
978-0-09-926938-0 (9780099269380)
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Schweitzer Klassifikation
