BEST IN CATALOGUE DESIGN

Catalogues are produced to attract and entice people to buy products they have never considered or perhaps have never seen before. This book features a collection of over 200 catalogues from around the world, selected for their excellence in photography, illustration, typography, editorial or format. The author includes interviews with the designers, and traces the development of a catalogue from initial brief to the final printed product. The result is a reference of styles and format which should be of value to graphic designers, DTP editors, art directors, design teachers and students.