Count on this complete guide to setting up and managing an optometric practice! Business Aspects of Optometry covers everything related to the business side of a practice - such as selecting a location and staff, equipping the office, office administration and personnel management, marketing, options for a specialty practice, controlling costs, billing and reimbursement, risk management, and financial planning. To succeed in practice, this is the one resource you need!
Unique! Expert authors are practice management educators who teach the course in optometry schools.
A logical organization makes it easy to find practical information on managing your own practice or purchasing your own practice.
Coverage of different types of ownership includes self-employment, individual proprietorships, partnerships, and corporations.
Coverage of cost control issues compares the selection and use of an optical laboratory versus an in-house finishing lab.
Risk management and insurance coverage provides an overview of personal, life, liability, and disability insurance.
Coverage of financial planning and tax reporting discusses topics including IRAs, retirement plans, estate planning, and personal and business tax issues.
Bulleted lists, tables, figures, and boxes help you locate valuable information quickly.
Checklists provide a logical progression in completing tasks.
NEW chapters expand the book's scope of coverage, and include these topics:
Personal and professional goal setting
Resumes and interviews
Debt management
Principles of practice transfer
Ethics
Quality assurance
Specialty practice
Vision rehabilitation
Coding and billing
Financial decision making
Exit strategies
Auflage
Sprache
Verlagsort
Verlagsgruppe
Elsevier - Health Sciences Division
Zielgruppe
Für höhere Schule und Studium
Illustrationen
130 illustrations; Illustrations
Maße
Höhe: 276 mm
Breite: 216 mm
Gewicht
ISBN-13
978-1-4377-1586-6 (9781437715866)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Section 1: Preparing for your Professional Career
State of the Profession
Personal and Professional Goal Setting
Ownership (Self-Employment)
Employment
Resumes and Interviews
Debt Management
Principles of Negotiation
Section 2: Purchasing a Practice
Valuation and Purchase of an Eyecare Practice
Principles of Practice Transfer
Section 3: Developing a Business Plan: New Practice, Expansion and Acquisition
Deciding Where to Practice
Elements of an Office Business Plan, Practice Financing and Obtaining a Business Loan
Understanding Premises Leases
Office Design
Instrumentation and Equipment
Controlling Cost of Goods
Section 4: Office Administration and Human Resource Issues
Office Organization, Structure and Systems
Human Resources: Hiring and Training Office Staff
Human Resources: Managing and Motivating Office Staff
Human Resources: Evaluating, Managing and Dismissing Office Staff
Computer Business Systems and Internet Resources
Recall Systems
Section 5: Practice Administration
Ethics in Optometric Practice
Professional Liability Insurance and Risk Management
Quality Assurance
Insurance
Patient Communication
Marketing: External and Internal
Section 6: Evaluation and Management of Specialty Services
Ophthalmic Dispensing
Specialty Practice
Contact Lens Specialty Practice
Binocular Vision and Vision Therapy Specialty Practice
Interprofessional Relations
Section 7: Financial Aspects
Fees, Credit and Collections
Managed Care, Audits and Third Party Reimbursement
Coding and Billing
Analysis of Practice Economics and Growth
Financial and Estate Planning
Financial Decision Making
Taxes
Exit Strategies
