Innovation - the process of taking new ideas through to satisfied customers - is the lifeblood of any organization today. Nothing causes a company and the individuals working in it to lose enthusiasm more than a lack of interest in positive change. You cannot stand still: either you go forwards or you move backwards.
In Effective Innovation John Adair, Britain's foremost expert on leadership training, looks at both creativity and innovation and tells you everything you need to know to enable you to generate new ideas and bring them to market. Based around Adair's `seven habits of successful creative thinkers', this landmark book will tell you how to:
* Generate the best possible ideas from yourself and the people around you
* Listen and learn - how being curious, keen to learn and observant of others will help you to think in a more imaginative way
* Use constructive criticism to improve upon existing ideas
* Filter out those ideas that should not be further progressed
* Follow up on and implement ideas to best effect
Auflage
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für Beruf und Forschung
Interest Age: From 18 years
Editions-Typ
Produkt-Hinweis
Maße
Höhe: 198 mm
Breite: 128 mm
Dicke: 15 mm
Gewicht
ISBN-13
978-0-330-50420-1 (9780330504201)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
John Adair is an international leadership consultant to a wide variety of organizations in business, government, the voluntary sector, education and health, and has been named as one of the forty people worldwide who have contributed most to the development of management thought and practice.
Educated at St Paul's School, John Adair has enjoyed a varied and colourful career. He served in the Arab Legion, worked as a deckhand on an Artic trawler and had a spell as an orderly in a hospital operating theatre. After Cambridge he became Senior Lecturer in Military History and Leadership Training Adviser at the Royal Military Academy, Sandhurst, before becoming Director of Studies at St George's House in Windsor Castle and then Assistant Director of the Industrial Society. Later he became the world's first professor in Leadership Studies at the University of Surrey. He has written over forty books on leadership, management and history, which have been translated into many languages.
John Adair is married with three children. He lives near Guildford in Surrey.
