
Multimedia: Making It Work, Ninth Edition
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Inhalt
- Cover
- Title Page
- Copyright Page
- About the Author
- About the Technical Editor
- About This Book
- Important Multimedia Skills
- Effective Learning Tools
- Contents
- Acknowledgments
- Introduction
- 1. What Is Multimedia?
- Definitions
- Where to Use Multimedia
- Multimedia in Business
- Multimedia in Schools
- Multimedia at Home
- Multimedia in Public Places
- Virtual Reality
- Delivering Multimedia
- CD-ROM, DVD, Flash Drives
- The Broadband Internet
- 2. Text
- The Power of Meaning
- The Power and Irregularity of English
- About Fonts and Faces
- Cases
- Serif vs. Sans Serif
- Using Text in Multimedia
- Designing with Text
- Fields for Reading
- HTML Documents
- Computers and Text
- The Font Wars Are Over
- Character Sets and Alphabets
- Mapping Text Across Platforms
- Languages in the World of Computers
- Font Editing and Design Tools
- Fontographer
- Making Pretty Text
- Hypermedia and Hypertext
- The Power of Hypertext
- Using Hypertext
- Searching for Words
- Hypermedia Structures
- Hypertext Tools
- 3. Images
- Before You Start to Create
- Plan Your Approach
- Organize Your Tools
- Configure Your Computer Workspace
- Making Still Images
- Bitmaps
- Vector Drawing
- Vector-Drawn Objects vs. Bitmaps
- 3-D Drawing and Rendering
- Color
- Understanding Natural Light and Color
- Computerized Color
- Color Palettes
- Image File Formats
- Image File Compression
- 4. Sound
- The Power of Sound
- Digital Audio
- Making Digital Audio Files
- Editing Digital Recordings
- MIDI Audio
- MIDI vs. Digital Audio
- Multimedia System Sounds
- Audio File Formats
- Vaughan's Law of Multimedia Minimums
- Adding Sound to Your Multimedia Project
- Space Considerations
- Audio Recording
- Keeping Track of Your Sounds
- Audio CDs
- Sound for Your Mobile Phone
- Sound for the Internet
- Testing and Evaluation
- Copyright Issues
- 5. Animation
- The Power of Motion
- Principles of Animation
- Animation by Computer
- Animation Techniques
- Animation File Formats
- Motion with SVG in HTML5
- Making Animations That Work
- A Rolling Ball
- A Bouncing Ball
- Creating an Animated Scene
- 6. Video
- Using Video
- How Video Works and Is Displayed
- Analog Video
- Digital Video
- Displays
- Digital Video Containers
- Codecs
- Video Format Converters
- Obtaining Video Clips
- Shooting and Editing Video
- Camcorders
- Smartphones and Tablets
- Storyboarding
- Lighting
- Chroma Keys
- Composition
- Titles and Text
- Nonlinear Editing (NLE)
- 7. Making Multimedia
- The Stages of a Multimedia Project
- What You Need: The Intangibles
- Creativity
- Organization
- Communication
- What You Need: Multimedia Skills
- The Team
- The Sum of Parts
- What You Need: Hardware
- Windows vs. Macintosh
- Connections
- Memory and Storage Devices
- Input Devices
- Output Devices
- What You Need: Software
- Text Editing and Word Processing Tools
- OCR Software
- Painting and Drawing Tools
- 3-D Modeling and Animation Tools
- Image-Editing Tools
- Sound-Editing Tools
- Animation, Video, and Digital Movie Tools
- Helpful Accessories
- What You Need: Authoring Systems
- Helpful Ways to Get Started
- Making Instant Multimedia
- Types of Authoring Tools
- Objects
- Choosing an Authoring Tool
- 8. Planning and Costing
- The Process of Making Multimedia
- Idea Analysis
- Pretesting
- Task Planning
- Prototype Development
- Alpha Development
- Beta Development
- Delivery
- Scheduling
- Estimating
- Billing Rates
- RFPs and Bid Proposals
- The Cover and Package
- Table of Contents
- Needs Analysis and Description
- Target Audience
- Creative Strategy
- Project Implementation
- Budget
- 9. Designing and Producing
- Designing
- Designing the Structure
- Designing the User Interface
- Producing
- Starting Up
- Working with Clients
- Tracking
- Copyrights
- Hazards and Annoyances
- 10. Content and Talent
- Acquiring Content
- Using Content Created by Others
- Ownership of Content Created for a Project
- Acquiring Talent
- Locating the Professionals You Need
- Working with Union Contracts
- Acquiring Releases
- 11. The Internet and Multimedia
- Internet History
- Internetworking
- Internet Addresses
- Connections
- Bandwidth
- Internet Services
- Media Types
- The World Wide Web and HTML
- Multimedia on the Web
- Tools for the World Wide Web
- Web Servers
- Search Engines
- Web Page Makers and Site Builders
- Plug-ins and Delivery Vehicles
- Beyond HTML
- Developing for the Web
- HTML Is a Markup Language
- The Desktop Workspace
- The Mobile Workspace
- Nibbling
- Text for the Web
- Images for the Web
- GIF and PNG Images
- JPEG Images
- Using Photoshop
- Backgrounds
- Clickable Buttons
- Client-Side Image Maps
- Sound for the Web
- Animation for the Web
- GIF89a
- Video for the Web
- Plug-ins and Players
- 12. Mobile Multimedia
- Digital Revolution Worldwide
- Retail
- Education
- Travel
- Games, Entertainment, and Home
- Mobile Hardware
- Becoming Small
- Smaller Hardware
- The Market
- Connections
- GSM vs. CDMA
- 3G vs. 4G
- Wi-Fi
- Bluetooth
- Mobile Operating Systems
- iOS vs. Android
- Programming Mobile Apps
- Case Study: A Simple Stock Control App
- Getting Started
- Identifying Functions
- Building the Stack
- Using Swipe Gestures
- Testing on the Simulator
- 13. Delivering
- Testing
- Alpha Testing
- Beta Testing
- Polishing to Gold
- Preparing for Delivery
- File Archives
- Delivering on CD-ROM
- Compact Disc Technology
- Compact Disc Standards
- Delivering on DVD
- DVD Standards
- Wrapping It Up
- Delivering on the World Wide Web
- Delivering Through an App Store
- Glossary
- Index
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