This concise and comprehensive introduction to economics offers readers at all levels a more realistic approach to understanding the elements of resource and product markets, including the role of business decisions; technological change; product differentiation; uncertainty; and the optimal location of activities. With the book's easy-to-use software package for computations, even non-economists will become strongly motivated and can gain a proficiency in economic analysis as well as in practical and professional decision-making skills. End-of-chapter problems, computer exercises, programming examples, and numerous diagrams further enhance the book's usefulness.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Illustrationen
figures, tables, boxes, bibliography, index
Dateigröße
ISBN-13
978-1-315-49988-8 (9781315499888)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Part I Basic Economics and Decisions; Chapter 1 Good Economic Thinking: Its Focus and Its Limitations; Chapter 2 Free Markets: A Subtle and Decentralized System of Decision and Control Over Resource Use; Chapter 3 Consumer Decision, Product Demand, and Market Price; Chapter 4 Underlying Physical Aspects of Production Decisions; Chapter 5 Decision in the Firm: The Input Approach; Chapter 6 Decision in the Firm: The Output Approach; Chapter 7 Graphic Form for Product Supply and Resource Demand Analysis; Part II Computational Economics and Decisions; Chapter 8 The Practical Form for Decision: Linear Programming; Chapter 9 Changes in Product Price and Changes in Labor Cost; Chapter 10 Technological Change, Investment, and the Financial Industry; Chapter 11 Departure From Competition in the Product Market; Chapter 12 Departure From Competition in the Labor Market; Chapter 13 Uncertainty in Product Price: Risk Neutrality and Risk Aversion; Chapter 14 Multiple Objectives and Environmental Policy; Chapter 15 Multiple Products and Multiple Processes; Chapter 16 Multiple Locations of Production and Transportation Costs;