This concise and comprehensive introduction to economics offers readers at all levels a more realistic approach to understanding the elements of resource and product markets, including the role of business decisions; technological change; product differentiation; uncertainty; and the optimal location of activities. With the book's easy-to-use software package for computations, even non-economists will become strongly motivated and can gain a proficiency in economic analysis as well as in practical and professional decision-making skills. End-of-chapter problems, computer exercises, programming examples, and numerous diagrams further enhance the book's usefulness.
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Produkt-Hinweis
Illustrationen
figures, tables, boxes, bibliography, index
ISBN-13
978-1-315-49987-1 (9781315499871)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Part I Basic Economics and Decisions; Chapter 1 Good Economic Thinking: Its Focus and Its Limitations; Chapter 2 Free Markets: A Subtle and Decentralized System of Decision and Control Over Resource Use; Chapter 3 Consumer Decision, Product Demand, and Market Price; Chapter 4 Underlying Physical Aspects of Production Decisions; Chapter 5 Decision in the Firm: The Input Approach; Chapter 6 Decision in the Firm: The Output Approach; Chapter 7 Graphic Form for Product Supply and Resource Demand Analysis; Part II Computational Economics and Decisions; Chapter 8 The Practical Form for Decision: Linear Programming; Chapter 9 Changes in Product Price and Changes in Labor Cost; Chapter 10 Technological Change, Investment, and the Financial Industry; Chapter 11 Departure From Competition in the Product Market; Chapter 12 Departure From Competition in the Labor Market; Chapter 13 Uncertainty in Product Price: Risk Neutrality and Risk Aversion; Chapter 14 Multiple Objectives and Environmental Policy; Chapter 15 Multiple Products and Multiple Processes; Chapter 16 Multiple Locations of Production and Transportation Costs;
