Readers step into the history of Modeline, the brand that revolutionized midcentury modern lighting.
Modeline of California: Pioneer of Modern Lighting
unveils Bernie Roberts's journey from a penniless machinist to the founder of a company that defined a generation of design. From its roots in postwar struggles to its lasting cultural impact, this book is an indispensable resource for architecture, design, and history enthusiasts.
Key Features:
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Exclusive historical insights: Explores Modeline's role in shaping midcentury modern design
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Celebrity connections: Readers learn of Modeline's influence on Hollywood set decorators, movie stars, and even Muhammad Ali's connection to the end of Modeline's reign
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Over 250 high-quality images: Features previously unreleased photos of Modeline's unique style
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Cultural impact: Details Modeline's influence on the furniture and lighting industries
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Fascinating narratives: Captivating stories of union struggles, Hollywood ties, and innovation
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Author's expertise: Written by a leading authority who documented Modeline's history with original families and designers
In this riveting history, readers can discover why Modeline's timeless designs still captivate collectors and worldwide design enthusiasts today.
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ISBN-13
978-1-5073-0615-4 (9781507306154)
Schweitzer Klassifikation
Nick Ferrell is a collector, restorer, and historian of mid-20th-century lighting whose exhaustive research into the history of 20th-century lighting manufacturers has made him the "expert on call" for hundreds of dealers throughout the United States. As the owner of Esthetic Vintage, he has handled tens of thousands of lamps and developed an unparalleled ability to ascertain a lamp's manufacturer, designer, and period. He lives in Chattanooga, Tennessee.
