Managing in the Global Market Uncertainty
Beschreibung
In today's world of business uncertainty, whereglobalization, deglobalization, the post Covid-19 Pandemiccrisis, couples with the energy crisis as result of theUkraine and Russian conflict have created a paradigmshift for most organizations., Business Regulations,deregulations, fierce new Technological Advancements,competition, innovation have torn apart Global frontiers ofBusiness.This calls for a new way of thinking, talking, leaning,unlearning and relearning in the new business worldtoday,In managing these uncertainties, Dr. Elendu, a successfulmanagement consultant, an entrepreneur and popularspeaker, shows how an organizations will vault overtoday's competition through strategic analysis, marketpositioning, Innovation, R&D. Leadership, changeprograms and lead the market, through strategic andindustrial foresight and lead the market.
Weitere Details
Inhalt
- Intro
- TITLE PAGE
- COPYRIGHT
- PREFACE
- Chapter 1: MANAGING IN THE 21ST CENTURY
- Chapter 2: VALUE CREATION AND MANAGEMENT
- Chapter 3: MAINTAINING SANITY IN THE MODERN MARKETS
- Chapter 4: THE CHALLENGE OF CHANGE
- Chapter 5: TRANSFORMATION AND COMPETIVENESS
- Chapter 6: STRATEGIC COMPETITION
- Chapter 7: COMPETITION IN THE NETWORK ECONOMY
- Chapter 8: KEY ASSETS IN NETWORK MARKETING
- Chapter 9: COMPETITION POLICIES
- Chapter 10: INNOVATIVE MARKETING:
- Chapter 11: COMPETITIVE POSITIONING STRATEGIES
- Chapter 12: TECHNOLOGY, INNOVATIONS, AND COMPETITIVENESS
- Chapter 13: LEADERSHIP ROLE IN CHANGE MANAGEMENT
- Chapter 14: A HOLISTIC APPRECIATION OF THE ORGANIZATION
- Chapter 15: FUTHER THOUGHT
