Explores how genetics is visually communicated to the public
Challenges readers to consider the implications of how genetics is visualised in popular science
Examines the historical development of scientific representations of genetics to the public
Rezensionen / Stimmen
"Communicating Genetics: Visualizations and Representations is a thoughtful, important book that goes beyond theoretical discussion about visual representation of genetics. . I highly recommend this book for science and technical communication graduate students (even if they are not studying scientific communication) and scholars and practitioners in these fields as well. I make this recommendation not only because of the important subject matter regarding genetics, but anyone who has a hand in creating visuals can benefit from this excellent study." (Diane Martinez, Technical Communication, Vol 65 (2), May, 2018)
Auflage
Softcover reprint of the original 1st ed. 2017
Sprache
Verlagsort
Zielgruppe
Illustrationen
73
73 s/w Abbildungen
XI, 271 p. 73 illus.
Maße
Höhe: 210 mm
Breite: 148 mm
Dicke: 16 mm
Gewicht
ISBN-13
978-1-349-95460-5 (9781349954605)
DOI
10.1057/978-1-137-58779-4
Schweitzer Klassifikation
Han Yu is professor of technical communication at Kansas State University, USA. Her research interests include scientific/science communication, visual rhetoric, and intercultural communication. She is author of
The Other Kind of Funnies: Comics in Technical Communication
and co-editor of
Negotiating Cultural Encounters: Narrating Intercultural Engineering and Technical Communication
.
Chapter 1 Introduction: Visualizing Genetics for Public Readers.- Chapter 2 The Photographic View: Observational Record and Symbolic Excess.- Chapter 3 The Microscopic View: Miniscule Science and Art.- Chapter 4 The Illustrated View: Iconic Explanations and Figurative Metaphors.- Chapter 5 The Code View: Cracking the Genetic Code of Life.- Chapter 6 The Graph View: Navigating Big Data Science.- Chapter 7 The Structural View: 2D Realities and 3D Possibilities.- Chapter 8 Conclusion.
