Master the business modeling and analysis techniques that help you transform data into bottom-line results. For more than a decade, Wayne Winston has been teaching corporate clients and MBA students the most effective ways to use Excel to solve business problems and make better decisions. Now this award-winning educator shares the best of his expertise in this hands-on, scenario-focused guide-fully updated for Excel 2010!
Use Excel to solve real business problems-and sharpen your edge!
Model investment risks and returns
Analyze your sales team's effectiveness
Create best, worst, and most-likely case scenarios
Compare lease vs. buy, and calculate loan terms
See how price, advertising, and seasonality affect sales
Manage inventory with precision
Quantify the value of customer loyalty
Calculate your break-even number and ROI
Maximize scheduling efficiency
Express "home-field advantage" in real numbers
Project company growth, predict election results, and more!
Plus-introduce yourself to PowerPivot for Excel
Your companion web content includes:
Downloadable eBook
Hundreds of scenario-based practice problems
All the book's sample files-plus customizable templates
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Sprache
Verlagsort
Zielgruppe
Maße
Höhe: 230 mm
Breite: 189 mm
Dicke: 38 mm
Gewicht
ISBN-13
978-0-7356-4336-9 (9780735643369)
Schweitzer Klassifikation
Wayne L. Winston is a professor of Decision Sciences at Indiana University's Kelley School of Business and has earned numerous MBA teaching awards. For 20+ years, he has taught clients at Fortune 500 companies how to use Excel to make smarter business decisions. Wayne and his business partner Jeff Sagarin developed the player-statistics tracking and rating system used by the Dallas Mavericks professional basketball team. He is also a two time Jeopardy! Champion.
