Logistics - An Introduction to Supply Chain Management
is an essential introduction for any business student studying Logistics or Supply Chain Management. The text uses chapter aims, summaries, boxed items, case studies, worked examples, problem discussion questions and suggested reading to illustrate and guide the student through the text. It takes a broad view of logistics, exploring all the main concepts within a wide business context, with a strong focus on application and practical situations. This clear and well-written text gives a very up to date perspective on this fast moving field. It explores the management of logistics and its strategic role within an organisation, while examining new developments in the field and providing an international dimension to the subject.
Rezensionen / Stimmen
'I was delighted to see the proposed contents - a book I have been searching for! I like the approach, with a broad focus. The up-to-date viewpoint, which includes e-commerce, is appreciated.' - Martin Hoffen, Oxford Brookes University
'a well written text which was easy to understand and presented in a clear and succinct format. The book focused on application throughout, with reference to companies, practical examples and questions' - Richard Crompton, University of Huddersfield
'It is an interesting read with many good examples. The messages are kept simple and easy to follow. ...this appears to have to making of an excellent introductory text' - Mark Teale, University of Lincoln
'There are very few books on this subject and none that I know which have this breadth of coverage.' - Nigel Foot, Aston University
'The text is well written and straightforward. It is easy to read and follow. The worked examples and the end of chapter questions work well.' - Leigh Sparks, University of Stirling
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Für Beruf und Forschung
Illustrationen
100
100 s/w Abbildungen
Illustrations
Gewicht
ISBN-13
978-3-540-18522-2 (9783540185222)
Schweitzer Klassifikation
