Definitive guide to customer loyalty, its diagnosis, management, and improvement available to the telecommunications professional. Industry veteran, Rob Mattison, shares his expertise. The book explains tools and techniques for a coherent telecom business strategy. It is a very readable text that communicates the core ideas effectively. Highly recommended for telecom execs.
Sprache
Verlagsort
Produkt-Hinweis
Illustrationen
black & white illustrations
Maße
Höhe: 229 mm
Breite: 152 mm
Dicke: 24 mm
Gewicht
ISBN-13
978-1-4116-5203-3 (9781411652033)
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Schweitzer Klassifikation
