Written for research methods and experimental design courses, this easy-to-understand, "hands-on" text uses actual cases to teach students the basic principles of experimental design. Over 100 cases are cited, drawn from professional literature and representing every major area of psychology, from animal studies to clinical observations and child psychology. Some cases are left for the student to analyze, actual experiments are analyzed in detail and design problems are included throughout the text. The fifth edition contains coverage of new ethical standards adopted by the American Psychological Association (APA), new sections on quasi-experimental studies and naturalist observations in Part One, a new chapter on methods for acquiring research data, a host of new articles in Part Two, and a section on basic statistics in the appendices.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Pearson Education Limited
Zielgruppe
Für höhere Schule und Studium
Editions-Typ
Illustrationen
Maße
Höhe: 254 mm
Breite: 152 mm
Gewicht
ISBN-13
978-0-06-501142-5 (9780065011425)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Klassifikation
Part One: Basic Principles in Experimental Psychology 1. An Introduction to Scientific Inquiry 2. Anatomy of Experimental Psychology: Design Strategies 3. Factorial Designs, Quasi-Experimental Designs, and Other Advanced Design Techniques 4. Anatomy of Experimental Design: Control 5. Design Critiques I 6. Control of Subject Variables 7. Design Critiques II 8. Ethics of Experimental Research 9. The Psychological Literature: Reading for Understanding and as a Source of Research Ideas 10. Conducting Research and Writing a Research Paper. Part Two: Analysis of Experiments 11. Cola Testing 12. Distance and Rank 13. Fanning Old Flames 14. Teeth Grinding and Arousal Tendencies 15. Picture Memory 16. Hormones and Toy Preferences 17. Maternal Behaviour 18. Long-Term Memory 19. Creative Porpoise 20. Humour 21. Therapy for Anger 22. Prosocial Behaviour 23. Birdsong Learning 24. Note Taking 25. Weight Loss 26. Parents' Views.
