Hospitality Management
International Introduction
1. Auflage
Erschienen am 13. Februar 2025
Buch
Softcover
348 Seiten
978-1-032-62418-1 (ISBN)
Beschreibung
This engaging and accessible textbook takes an international approach, gives students an opportunity to gain a comprehensive understanding of the principles of hospitality management whilst being exposed to real-life examples that influence today's hospitality marketplace.
This insightful and richly illustrated book is logically structured, comprising 14 carefully crafted chapters which follow the curriculum. Key features include:
Engaging content on the latest trends in hospitality management in a post-COVID world, including innovation, technology, and sustainability.
Unique core concepts are supported by international case studies to illuminate the practical realities of hospitality management in different parts of the world - each chapter includes two case studies, with questions to encourage further analysis and discussion.
Each chapter contains 'Industry Voices' and 'Technology in Practice' boxes, detailed reference lists, and links to relevant websites and videos.
The book is also accompanied by additional online teaching resources, including PowerPoint slides for each chapter, a test bank of questions, and links to further resources such as additional case studies and videos.
This volume is a vital resource for undergraduate hospitality students, as well as educators and practitioners globally.
This insightful and richly illustrated book is logically structured, comprising 14 carefully crafted chapters which follow the curriculum. Key features include:
Engaging content on the latest trends in hospitality management in a post-COVID world, including innovation, technology, and sustainability.
Unique core concepts are supported by international case studies to illuminate the practical realities of hospitality management in different parts of the world - each chapter includes two case studies, with questions to encourage further analysis and discussion.
Each chapter contains 'Industry Voices' and 'Technology in Practice' boxes, detailed reference lists, and links to relevant websites and videos.
The book is also accompanied by additional online teaching resources, including PowerPoint slides for each chapter, a test bank of questions, and links to further resources such as additional case studies and videos.
This volume is a vital resource for undergraduate hospitality students, as well as educators and practitioners globally.
Weitere Details
Sprache
Englisch
Verlagsort
London
Großbritannien
Verlagsgruppe
Taylor & Francis Ltd
Zielgruppe
Für höhere Schule und Studium
Undergraduate Advanced and Undergraduate Core
Illustrationen
21 farbige Tabellen, 20 farbige Zeichnungen, 201 farbige Abbildungen, 181 Farbfotos bzw. farbige Rasterbilder
21 Tables, color; 20 Line drawings, color; 181 Halftones, color; 201 Illustrations, color
Maße
Höhe: 244 mm
Breite: 171 mm
Dicke: 18 mm
Gewicht
748 gr
ISBN-13
978-1-032-62418-1 (9781032624181)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Klassifikation
Weitere Ausgaben
Person
Simon Hudson is a Professor at the University of South Carolina. He received his MBA from the California State University and his doctoral degree in consumer behavior from the University of Surrey in the UK. Hudson is an internationally recognized tourism and hospitality expert who has written books on tourism marketing, golf tourism, the international ski industry, sports and adventure tourism, and customer service. Prior to moving to South Carolina, he held academic positions at universities in Canada and England, and has worked as a visiting professor in Aruba, Australia, Austria, Fiji, New Zealand, Spain, and Switzerland. Hudson has also taught four times on Semester at Sea, a floating shipboard campus that integrates multiple-country study, interdisciplinary coursework, and hands-on field experiences for meaningful engagement in the global community. Prior to academia, Hudson spent several years working in the tourism industry in Europe.
Inhalt
1. An Introduction to Hospitality. 2. Lodging. 3. The Structure of the Hotel Industry. 4. Hotel Management. 5. Food and Beverage Management I. 6. Food and Beverage Management II. 7. The Cruise Industry. 8. Attractions, Theme Parks and Casinos. 9. Events, Meetings and Conventions, and Banquets. 10. Customer Service and the Servicescape. 11. Marketing for Hospitality. 12. Sustainability in the Hospitality Sector. 13. Innovation and Entrepreneurship in Hospitality. 14. Careers in Hospitality.