The Streetwise Guide to Being Enterprising

Students, with the help of the E-Factor self-assessment questionnaire, will be able to identify areas of improvement in entrepreneurship, as well as to understand how to apply these skills in practice to develop a range of competencies. Practice in, and reflection on, the E-Factor skills provides the potential for students to become more entrepreneurial in whatever career they follow. "The StreetWise Guide to Being Enterprising" is based on David Gibson's work with graduates and small businesses, in helping them to achieve Enterprise for Life skills. These tried and tested skills give readers an opportunity to build on their subject knowledge, whatever it may be, and to make an impact on what is increasingly an international marketplace. This is a down-to-earth, readable, enjoyable and effective book that will appeal to students of all levels. Professor Ken O'Neill, Holder of the Queen's Award for Enterprise Promotion - Lifetime Achievement Award.