"Flying Off Course" provides a topical insight into the workings of international air transport as seen from an economist's viewpoint. Key aspects of the industry are analyzed in a clear and readable way - the factors affecting airline costs; the problems of pricing; airline marketing and product planning; the impact of United States deregulation; European air transport after 1992; the crisis in air freight; and the economics of charters.
Auflage
Sprache
Verlagsort
Verlagsgruppe
Zielgruppe
Für höhere Schule und Studium
Editions-Typ
Illustrationen
line illustrations, bibliography, index
Maße
Gewicht
ISBN-13
978-0-04-445983-5 (9780044459835)
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Schweitzer Klassifikation
Characteristics and trends in airline operations; the regulation of international air transport; deregulation and its impact on the industry; deregulation and Europe - 1992 and all that; the structure of airline costs; determinants of airline costs; big is beautiful - the benefits of scale in airline operations; the economics of passenger charters; airline marketing and product planning; the nature of passenger demand; forecasting demand; pricing policies and fare structures; the economics of air freight; future prospects. Appendices: freedom of the air; definition of airline terms.
