This textbook offers a clear and accessible introduction to the core principles of microeconomics. Designed for students new to the subject, it covers all the essential topics found in a standard microeconomics course-including consumer theory, producer theory, market structures, imperfect competition, and game theory.
What sets this book apart is its innovative use of illustrations and storytelling. These elements complement the formal analysis, bringing abstract concepts to life and making the material more engaging and easier to understand. The text combines straightforward language, mathematical tools, and visual aids to support a deeper and more intuitive grasp of economic theory.
A
companion Workbook
, featuring a wide range of exercises and fully worked solutions, is available for separate purchase.
Reihe
Sprache
Verlagsort
Verlagsgruppe
Springer International Publishing
Zielgruppe
Für höhere Schule und Studium
Illustrationen
150 farbige Abbildungen
XX, 256 p. 162 illus., 161 illus. in color.
Maße
Höhe: 235 mm
Breite: 155 mm
ISBN-13
978-3-032-06353-3 (9783032063533)
Schweitzer Klassifikation
Kjetil Bjorvatn
is a Professor of Economics at the NHH Norwegian School of Economics. His research focuses primarily on development economics and behavioral economics, fields in which he has published extensively. A dedicated and award-winning educator, he has taught introductory microeconomics at the bachelor level for over a decade, earning recognition for his engaging and effective teaching style.