Covers the product/market behaviour of small and medium-sized enterprises (SMEs), discussing its theoretical bases and relevant empirical data. The material has been written in the context of the STRATOS international research project - a study of 1100 SMEs in six European countries.
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Für höhere Schule und Studium
Für Beruf und Forschung
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ISBN-13
978-1-85628-963-4 (9781856289634)
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Schweitzer Klassifikation
Part 1 Foundations. Part 2 Competitive strategies of small and medium-sized enterprises and their determinants. Part 3 Strategies and the evolution of small and medium-sized enterprises.