Business Proficiency

Das passende Englisch-Lehrwerk für deutschsprachige Wirtschafts-Studenten, die einen Bachelor- oder Master-Abschluss anstreben und Englisch auf dem Niveau B2/C1 brauchen.
- Zu 100 % passendes Englischbuch für deutschsprachige Wirtschaftsstudenten
- Einzigartiges Blended-Learning-Konzept, das den Bologna-Forderungen nach Präsenzunterricht und Selbststudium gerecht wird.
- Nur 1 Buch mit umfangreicher Medien-DVD (Audio/Video, Software/Medienpool) für Studenten.
Grundlage des Lehrwerks ist ein interaktives, 4-farbiges Lehr-/Arbeitsbuch zum Hineinschreiben mit interaktiver DVD (Files, Audios/Videos, Software, etc.). Speziell für "Business English" sind die Teile Language (= relevantes Vokabular in Glossar-Form) sowie Phrases gekennzeichnet. In regelmäßigen Abständen sind Prüfungen eingearbeitet, die internationalen Standards gerecht werden.
Das Teacher's Book enthält alle Audio-Files im CDA-Format für CD-Player sowie das Teachers' Toolkit, das die Vorbereitung von Seminaren erleichtert.
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Business Proficiency - with comprehensive media DVD
Business English for higher education and vocational training
In just one volume, Business Proficiency offers the ideal English course for German-speaking business students.
- Business Proficiency leads to a language level corresponding to level B2/C1 on the Common European Framework.
- In 16 units, Business Proficiency provides a wealth of real-life examples as well as views from leading figures in the business world.
- The sequence of topics reflects the students' gradual acquisition of business knowledge, with vocabulary and communicative language skills embedded in a rational progression. However, the units can also be covered in alternative sequences.
One volume provides a comprehensive range of topics typically covered in a Business English curriculum, and includes tips for revision and useful exam practice.
- The Word Bank and Phrases present the most important technical terms and topic-related expressions.
- Vocabulary is developed on a step-by-step basis and consolidated in a variety of tasks and activities.
- After every four units there is a revision section that gives students an opportunity to monitor their progress and prepare for exams.
One volume with a unique concept that blends face-to-face tuition with self-study.
- The texts in the Business Briefing section provide students with background to the business topics and key words presented in context.
- Internet research tasks to develop students' study skills and ensure up-to-the-minute references.
- The final section of each unit, Consulting, contains case studies and research projects that provide opportunities for consolidation and extension in class or as self-study assignments.
The comprehensive media DVD
- Audio-Pool: All recordings for listening practice are provided as MP3 files.
- Video-Pool: BBC videos enlarge upon the topics and the tasks help students to develop their multimedia listening comprehension skills.
- Document-Pool: Transcripts of recordings, phrases, business letter templates, skills and grammar files, thematic vocabulary lists.
- Elearning: Grammar and vocabulary practice related to each of the 16 units, with interactive elearning software so that students can practice at their own pace."