Effective Entrepreneurship

This volume is part of the "Effective Management" series, which is a series of management training texts allying student-centred learning to core business knowledge. Each text should be a complete resource for managers, trainers and students of business who are studying at NVQ levels 4 and 5. Using a wide range of examples and cases, this text brings together theory and practice to examine the role of the entrepreneur and the importance of entrepreneurship in business.