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Your search for The Irwin series in marketing

  1. Cover: Analysis for Marketing Planning - McGraw Hill Higher Education
    Donald R. Lehmann | Russell S. Winer
    Analysis for Marketing Planning
    5th EDN5th Edition
    McGraw Hill Higher Education
    9780070275478 (ISBN)
    Book
    Paperback/Softback
    €68.08
    The article will not be published
  2. Cover: Principles of Advertising & IMC - McGraw-Hill Inc.,US
    Tom Duncan
    Principles of Advertising & IMC
    01/2004
    2nd EDN2nd Edition
    McGraw-Hill Inc.,US
    9780072537741 (ISBN)
    Book
    Hardback
    €199.50
    Shipment within 15-20 days
  3. Cover: Marketing Channels - McGraw-Hill Inc.,US
    David Strutton | James R. Lumpkin | Lou E. Pelton
    Marketing Channels
    A Relationship Management Approach
    08/2001
    2nd EDN2nd Edition
    McGraw-Hill Inc.,US
    9780072895124 (ISBN)
    Book
    Hardback
    €136.17
    Article not available
  4. Cover: Advertising and Promotion - McGraw-Hill Publishing Co.
    George E. Belch | Michael A. Belch
    Advertising and Promotion
    An Integrated Marketing-Communications Approach
    11/2000
    5th EDN5th Edition
    McGraw-Hill Publishing Co.
    9780071180269 (ISBN)
    Book
    Paperback/Softback
    €45.79
    Exhausted; no reprint
  5. Cover: Marketing Management - McGraw-Hill Inc.,US
    Harper W. Boyd | Orville C. Walker | Jean-Claude Larreche
    Marketing Management
    A Strategic, Decision-Making Approach
    06/2001
    4th EDN4th Edition
    McGraw-Hill Inc.,US
    9780072315233 (ISBN)
    Book
    Hardback
    €84.17
    Exhausted; no reprint
  6. This image is currently not available.
    Del I. Hawkins | etc. | Best
    Consumer Behavior
    Building Marketing Strategy
    06/2000
    8th EDN8th Edition
    McGraw-Hill Education (ISE Editions)
    9780071177948 (ISBN)
    Book
    Paperback/Softback
    Other editions
    €44.17
    Exhausted; check for reprint
    New edition available
  7. This image is currently not available.
    Donald Lehmann | Russell Winer
    Product Management
    07/2001
    3rd EDN3rd Edition
    McGraw-Hill Inc.,US
    9780070275492 (ISBN)
    Book
    Hardback
    €131.21
    Exhausted; check for reprint
  8. This image is currently not available.
    Lou Pelton | David Strutton | James R. Lumpkin
    Marketing Channels
    A Relationship Management Approach
    09/1996
    McGraw-Hill Education (ISE Editions)
    9780071146364 (ISBN)
    Book
    Paperback/Softback
    Other editions
    €43.32
    Exhausted; check for reprint
    New edition available
  9. This image is currently not available.
    Johny Johansson
    Global Marketing
    Foreign Entry, Local Marketing and Global Management
    07/2002
    3rd EDN3rd Edition
    McGraw-Hill Publishing Co.
    9780072471489 (ISBN)
    Book
    Hardback
    €129.98
    Exhausted; no reprint
  10. This image is currently not available.
    Harper W. Boyd | Orville C. Walker | John W. Mullins
    Marketing Management
    A Strategic, Decision-Making Approach
    07/2001
    4th EDN4th Edition
    McGraw-Hill Publishing Co.
    9780072472950 (ISBN)
    Book
    Mixed media product
    €109.00
    Exhausted; no reprint
  11. This image is currently not available.
    E. Jerome McCarthy
    Essentials of Marketing
    A Global Managerial Approach
    01/2000
    McGraw-Hill Education (ISE Editions)
    9780071169769 (ISBN)
    Book
    Mixed media product
    Other editions
    €42.94
    Exhausted; no reprint
  12. This image is currently not available.
    James F. Engel | etc. | Martin Warshaw
    Promotional Strategy
    Managing the Marketing Communications Process
    05/1994
    McGraw-Hill Education (ISE Editions)
    9780071141741 (ISBN)
    Book
    Paperback/Softback
    Other editions
    €37.13
    Exhausted; no reprint
  13. This image is currently not available.
    Robert B. Settle | Pamela L. Alreck
    Survey Research Handbook
    08/1994
    McGraw-Hill Education (ISE Editions)
    9780071140119 (ISBN)
    Book
    Paperback/Softback
    Other editions
    €38.37
    Exhausted; no reprint
  14. This image is currently not available.
    James R. Stock | Douglas M. Lambert
    Strategic Logistics Management
    12/1993
    McGraw-Hill Education (ISE Editions)
    9780071144926 (ISBN)
    Book
    Paperback/Softback
    Other editions
    €44.56
    Exhausted; no reprint
  15. This image is currently not available.
    C.Merle Crawford
    New Products Management
    09/1996
    McGraw-Hill Education (ISE Editions)
    9780071144698 (ISBN)
    Book
    Hardback
    Other editions
    €33.41
    Exhausted; no reprint
  16. This image is currently not available.
    James F. Engel | Martin R. Warshaw | Thomas C. Kinnear
    Promotional Strategy
    Managing the Marketing Communications Process
    12/1990
    7th EDN7th Edition
    Irwin Professional Publishing
    9780256082043 (ISBN)
    Book
    Hardback
    Other editions
    €61.84
    Exhausted; check for reprint
    New edition available
  17. This image is currently not available.
    John A. Quelch | etc. | Kamran Kashani
    Cases in European Marketing Management
    01/1994
    Irwin Professional Publishing
    9780256157222 (ISBN)
    Book
    Paperback/Softback
    €40.84
    Exhausted; no reprint