Taking the Pulse of Economic Development

1 - Introduction [Seite 10]
1.1 - Taking the Pulse of Economic Development - Service Trends [Seite 10]
1.1.1 - Contours of New Value Creation - Impulses from Services Research [Seite 11]
1.1.2 - Service Trends - Impulses for a Research Agenda [Seite 14]
1.1.3 - A Glance at Potentiality Spaces [Seite 17]
2 - PART I Focus Management - Design of Research and Development for New Services [Seite 22]
2.1 - 1 »R&D Management for Services« [Seite 24]
2.1.1 - 1.1 Competitive Differentiation by Innovative Services [Seite 24]
2.1.2 - 1.2 Structures and Processes for Service Research and Development [Seite 26]
2.1.3 - 1.3 Results of the Expert Survey [Seite 28]
2.1.4 - 1.4 Conclusion [Seite 31]
2.2 - 2 »Customer Integration in New Service Development: Experiences from Sweden« [Seite 34]
2.2.1 - 2.1 Introduction [Seite 34]
2.2.2 - 2.2 Why listen and learn from customers? [Seite 35]
2.2.3 - 2.3 It pays to listen and learn from the customer! [Seite 38]
2.2.4 - 2.4 Customers have good ideas! [Seite 39]
2.2.5 - 2.5 Methods to listen and learn from the customer [Seite 40]
2.2.6 - 2.6 Future service companies listen and learn from customers [Seite 41]
2.2.7 - 2.7 Discussion and conclusion [Seite 42]
3 - PART II Focus Test - Visualise the Invisible Part of Services [Seite 44]
3.1 - 3 »Service Modelling and Simulation« [Seite 46]
3.1.1 - 3.1 Introduction [Seite 46]
3.1.2 - 3.2 Models for Services [Seite 47]
3.1.3 - 3.3 Modelling of Services [Seite 48]
3.1.4 - 3.4 Simulation of Services [Seite 49]
3.1.5 - 3.5 Conclusion [Seite 51]
3.2 - 4 »Service System Modelling« [Seite 54]
3.2.1 - 4.1 Introduction [Seite 54]
3.2.2 - 4.2 Fundamentals of Service Modelling [Seite 55]
3.2.3 - 4.3 Overview of the Four Modelling Areas [Seite 57]
3.2.4 - 4.4 Component Model [Seite 59]
3.2.5 - 4.5 Resource Model [Seite 61]
3.2.6 - 4.6 Product Model [Seite 63]
3.2.7 - 4.7 Process Model [Seite 64]
3.2.8 - 4.8 Application and Outlook [Seite 65]
4 - PART III Focus Man - Management of Talents, Skills and Competencies for Service Innovation [Seite 70]
4.1 - 5 »Humans at the Heart of Service Innovation. Challenges for Human Resource Management« [Seite 72]
4.1.1 - 5.1 Introduction [Seite 72]
4.1.2 - 5.2 Service Innovation and HRM as Objects of Study [Seite 73]
4.1.3 - 5.3 Challenges for HRM - What Do the Experts Say? [Seite 75]
4.1.4 - 5.4 Trends and Development in HRM [Seite 79]
4.2 - 6 »From Strategic to Integrated Human Resource Management for Service Innovation« [Seite 84]
4.2.1 - 6.1 Introduction [Seite 84]
4.2.2 - 6.2 Human Resource Management as an Object of Study for Service Innovation [Seite 85]
4.2.3 - 6.3 Characteristics of Integrated HRM Decisions for Service Innovation [Seite 87]
4.2.4 - 6.4 Requirements for Integrated HRM to Encourage Service Innovations [Seite 89]
4.2.5 - 6.5 Implementation of an Integrated HRM for Service Innovation [Seite 92]
4.2.6 - 6.6 Summary and Implications for Further Research [Seite 94]
5 - PART IV Focus Technology - Innovation by Interaction of Technology and Service [Seite 98]
5.1 - 7 About the Interaction of »Technological and Service Innovation« [Seite 100]
5.1.1 - 7.1 Introduction [Seite 100]
5.1.2 - 7.2 Technological and Service Innovation - A Neglected Relationship in Services Research? [Seite 100]
5.1.3 - 7.3 Challenges - What Do the Experts Say? [Seite 103]
5.1.4 - 7.4 Integration of Technological and Service Innovations - Trends and Developments [Seite 108]
5.2 - 8 »Innovation by Interaction of Technologies and Services« [Seite 112]
5.2.1 - 8.1 Cloud Computing [Seite 113]
5.2.2 - 8.2 Internet of Services [Seite 115]
5.2.3 - 8.3 Business Models [Seite 116]
5.2.4 - 8.4 Integrated Service Engineering [Seite 117]
6 - PART V Focus Future of Value Creation - From Value-in-exchange to Value-in-use [Seite 120]
6.1 - 9 »Hybrid Products/Services - Contours of a New Paradigm« [Seite 122]
6.1.1 - 9.1 Introduction [Seite 122]
6.1.2 - 9.2 From the Hybrid Product to Hybrid Value Creation [Seite 122]
6.1.3 - 9.3 Hybrid Value Creation - What Do Experts Say? [Seite 126]
6.1.4 - 9.4 Trends and Developments in the Area of Hybrid Products/Services [Seite 129]
6.2 - 10 »Alternative Logics for Service(s): From Hybrid Systems to Service Ecosystems« [Seite 132]
6.2.1 - 10.1 Introduction [Seite 132]
6.2.2 - 10.2 Goods-dominant logic [Seite 133]
6.2.3 - 10.3 Service-dominant logic [Seite 135]
6.2.4 - 10.4 Value networks and service ecosystems as venues for value co-creation [Seite 138]
6.2.5 - 10.5 Advantages of the S-D logic, service ecosystem perspective [Seite 140]
6.2.6 - 10.6 Conclusion [Seite 141]
7 - PART VI Outlook [Seite 146]
7.1 - 11 Service Trends - Future Perspectives [Seite 148]
7.1.1 - 11.1 Service Trends as a Strategic Perspective of New Value Creation [Seite 148]
7.1.2 - 11.2 New Thinking with Services [Seite 153]
7.2 - Biographical Notes about the MARS Experts and Guest Authors [Seite 156]