Alternate Reality Games
Gamification for Performance
1st Edition
Published on 30. March 2016
130 pages
978-1-040-17414-2 (ISBN)
Description
While formal training and communication are a foundational approach to developing employees in the workplace, alternate reality games (ARGs) provide a framework for increased and sustained engagement within business organizations. ARGs are transmedia experiences designed to generate engagement and immersive learning beyond what is achieved in forma
More details
Edition
1. Auflage
Language
English
Place of publication
Florida
United States
Publishing group
Taylor & Francis Inc
Target group
Professional and scholarly
ISBN-13
978-1-040-17414-2 (9781040174142)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions
Book
08/2017
1st Edition
CRC Press
€282.73
Shipment within 10-20 days
Book
04/2016
1st Edition
Productivity Press
€57.40
Shipment within 15-20 days
Persons
Charles Palmer, Harrisburg University of Science and Technology, Pennsylvania, USA
Andy Petroski, Harrisburg University of Science and Technology, Pennsylvania, USA
Andy Petroski, Harrisburg University of Science and Technology, Pennsylvania, USA
Content
Why Am I Negotiating with Aliens during Sales Training? New Employees Should Be Finding the CEO. Keeping Up with the Joneses. All the World Is a Stage. Storytime. 10 Participation Points for Gryffindor. Dinosaur or Perfect Bird Perch. The Search for One-Eyed Willy.
