Marketing Research
Measurement and Method
5th Edition
Published on 1. January 1990
Book
Paperback/Softback
750 pages
978-0-02-946183-9 (ISBN)
More details
Edition
5th edition
Language
English
Place of publication
New Jersey
United States
Publishing group
Prentice Hall (Higher Education Division, Pearson Education)
Target group
College/higher education
Professional and scholarly
Dimensions
Height: 246 mm
Width: 174 mm
Weight
1264 gr
ISBN-13
978-0-02-946183-9 (9780029461839)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
01/1993
6th Edition
Macmillan USA
€52.13
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