Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
Published on 7. December 2012
Book
Paperback/Softback
368 pages
978-1-4051-9202-6 (ISBN)
Description
Qualitative Research Methods is a comprehensive, all-inclusive resource for the theory and practice of qualitative/ethnographic research methodology.
* Serves as a "how-to" guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
* Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
* Written in an engaging style, with in-depth examples from the author's own practice
* Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
* Serves as a "how-to" guide for qualitative/ethnographic research, detailing how to design a project, conduct interviews and focus groups, interpret and analyze data, and represent it in a compelling manner
* Demonstrates how qualitative data can be systematically utilized to address pressing personal, organizational, and social problems
* Written in an engaging style, with in-depth examples from the author's own practice
* Comprehensive companion website includes sample syllabi, lesson plans, a list of helpful website links, test bank and exam review materials, and exercises and worksheets, available upon publication at www.wiley.com/go/tracy
Reviews / Votes
"This book provides a detailed step-by-step explanation of qualitative data gathering, analysis, and writing, and provides the approach to evaluating qualitative quality. It is designed to provide enough methodological details to be helpful to graduate students and advanced scholars, and is a comprehensive resource for the theoretical undergrounds and practical conduct of methodology." (NeoPopRealism Journal, 1 August 2013)More details
Other editions
New editions
Sarah J. Tracy
Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
Book
07/2019
2nd Edition
Wiley
€61.90
Article exhausted; check for reprint
Additional editions
Sarah J. Tracy
Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
Book
12/2012
1st Edition
Wiley
€94.00
Shipment within 3-4 weeks
Sarah J. Tracy
Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
E-Book
11/2012
Wiley-Blackwell
€34.99
Available for download
Sarah J. Tracy
Qualitative Research Methods
Collecting Evidence, Crafting Analysis, Communicating Impact
E-Book
11/2012
Wiley
€34.99
Available for download
Person
Sarah J. Tracy is Associate Professor of Human Communication at Arizona State University-Tempe. She has contributed more than 50 essays to such publications as Qualitative Inquiry, Communication Monographs, Management Communication Quarterly, and others. Dr. Tracy's research has garnered international acclaim and she regularly serves as qualitative methodology expert for granted research.
Content
Prologue: Is this book for me?
Chapter 1: Developing Contextual Research that Matters
Chapter 2: Entering the Conversation of Qualitative Research
Chapter 3: Paradigmatic Reflections and Theoretical Foundations
Chapter 4: Fieldwork and Fieldplay: Negotiating Access and Exploring the Scene
Chapter 5: Proposal Writing: Explaining Your Research to Institutional Review Boards, Instructors, Supervisory Committees, and Funding Agencies
Chapter 6: Field Roles, Fieldnotes, and Field Focus
Chapter 7: Interview Planning and Design: Sampling, Recruiting, and Questioning
Chapter 8: Interview Practice: Embodied, Mediated, and Focus Group Approaches
Chapter 9: Data Analysis Basics: A Pragmatic Iterative Approach
Chapter 10: Advanced Data Analysis: The Art and Magic of Interpretation
Chapter 11: Qualitative Quality: Creating a Credible, Ethical, Significant Study
Chapter 12: Writing Part 1: The Nuts and Bolts of Qualitative Tales
Chapter 13: Writing Part 2: Drafting, Polishing, and Publishing
Chapter 14: Qualitative Methodology Matters: Exiting and Communicating Impact
Appendix A: Fieldnote
Appendix B: Focus Group Guide
Appendix C: Interview Transcription Excerpts
References
Index
Chapter 1: Developing Contextual Research that Matters
Chapter 2: Entering the Conversation of Qualitative Research
Chapter 3: Paradigmatic Reflections and Theoretical Foundations
Chapter 4: Fieldwork and Fieldplay: Negotiating Access and Exploring the Scene
Chapter 5: Proposal Writing: Explaining Your Research to Institutional Review Boards, Instructors, Supervisory Committees, and Funding Agencies
Chapter 6: Field Roles, Fieldnotes, and Field Focus
Chapter 7: Interview Planning and Design: Sampling, Recruiting, and Questioning
Chapter 8: Interview Practice: Embodied, Mediated, and Focus Group Approaches
Chapter 9: Data Analysis Basics: A Pragmatic Iterative Approach
Chapter 10: Advanced Data Analysis: The Art and Magic of Interpretation
Chapter 11: Qualitative Quality: Creating a Credible, Ethical, Significant Study
Chapter 12: Writing Part 1: The Nuts and Bolts of Qualitative Tales
Chapter 13: Writing Part 2: Drafting, Polishing, and Publishing
Chapter 14: Qualitative Methodology Matters: Exiting and Communicating Impact
Appendix A: Fieldnote
Appendix B: Focus Group Guide
Appendix C: Interview Transcription Excerpts
References
Index