The Service Management Course
Cases and Readings
The Free Press
Published on 1. June 1991
Book
Hardback
700 pages
978-0-02-914091-8 (ISBN)
Description
A companion to "Service Breakthroughs: Changing the Rules of the Game", this book provides 35 case studies and eight readings which illustrate how firms have managed to alter the shape of various areas of business.
More details
Language
English
Place of publication
New York
United States
Publishing group
Simon & Schuster
Target group
Professional and scholarly
Dimensions
Height: 243 mm
Width: 165 mm
Weight
1516 gr
ISBN-13
978-0-02-914091-8 (9780029140918)
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Schweitzer Classification