Telecommunications
An Introduction to Electronic Media
Lynne S. Gross(Author)
Brown (William C.) Co ,U.S. (Publisher)
5th Edition
Published on 31. December 1995
Book
Paperback/Softback
480 pages
978-0-697-20138-6 (ISBN)
Article exhausted; check for reprint
Description
Provides a straightforward account of the radio and television industries and their history, structure, programming practices, equipment, distribution networks, business practices and the laws and regulations surrounding the industry. Included in this ninth edition is coverage of multimedia and virtual reality and new information on successful and unsuccessful innovative programming for the nineties. There are discussions of the many economic, political and cultural factors that are influencing the growth of international telecommunications in various countries, and up-to-date information on the radio and television systems in various countries, including Russia, Swaziland, Saudi Arabia, China, Japan and Brazil is provided.
More details
Edition
5th Revised edition
Language
English
Place of publication
Dubuque, IA
United States
Publishing group
McGraw-Hill Education - Europe
Target group
College/higher education
Edition type
Revised edition
Illustrations
illustrations (some colour) facsimiles, forms, portraits (some colour)
Dimensions
Height: 286 mm
Width: 221 mm
ISBN-13
978-0-697-20138-6 (9780697201386)
Copyright in bibliographic data is held by Nielsen Book Services Limited or its licensors: all rights reserved.
Schweitzer Classification
Other editions
New editions
Book
08/1996
Brown (William C.) Co ,U.S.
€33.47
Article is exhausted; no reprint