
Product Innovation Toolbox - A Field Guide to Consumer Understanding and Research, Second Edition
Wiley (Publisher)
Published on 21. October 2022
Software
Other digital
560 pages
978-1-119-72322-6 (ISBN)
More details
Language
English
Place of publication
Hoboken
United Kingdom
Publishing group
John Wiley and Sons Ltd
Target group
Professional and scholarly
Dimensions
Height: 250 mm
Width: 150 mm
Thickness: 15 mm
Weight
666 gr
ISBN-13
978-1-119-72322-6 (9781119723226)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Other editions
Additional editions

Kannapon Lopetcharat | Dulce Paredes | Jacqueline H. Beckley
Product Innovation Toolbox
A Field Guide to Consumer Understanding and Research
E-Book
10/2022
2nd Edition
Wiley
€169.99
Available for download

Kannapon Lopetcharat | Dulce Paredes | Jacqueline H. Beckley
Product Innovation Toolbox
A Field Guide to Consumer Understanding and Research
E-Book
10/2022
2nd Edition
Wiley
€169.99
Available for download
Persons
Editor
Nouveau Centric Co. Ltd. Bangkok, Thailand
Takasago International Corporation (USA), NJ, USA
The Understanding & Insight Group, LLC, NJ, USA