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  1. This image is currently not available.
    Joseph W. Alba Editor
    Consumer Insights
    Findings from Behavioral Research
    10/2011
    Marketing Science Institute
    9780982387757 (ISBN)
    Book
    Paperback/Softback
    €45.33
    Shipment within 3-4 weeks
  2. This image is currently not available.
    Empirical Generalizations about Marketing Impact
    What We Have Learned from Academic Research
    12/2009
    Marketing Science Institute
    9780982387702 (ISBN)
    Book
    Hardback
    €43.00
    Article not available
  3. This image is currently not available.
    Eitan Muller
    Innovation Diffusion and New Product Growth
    01/2009
    Marketing Science Institute
    9780982387719 (ISBN)
    Book
    Paperback/Softback
    Unfortunately, price unknown
    Article not available
  4. This image is currently not available.
    Scott A. Neslin
    Sales Promotion
    08/2007
    Marketing Science Institute
    9780965711418 (ISBN)
    Book
    €43.00
    Article not available
  5. This image is currently not available.
    Christophe Van Den Bulte
    Social Networks and Marketing
    01/2007
    Marketing Science Institute
    9780965711487 (ISBN)
    Book
    Paperback/Softback
    €43.00
    Article not available
  6. This image is currently not available.
    Kevin Lane Keller
    Branding and Brand Equity
    08/2007
    Marketing Science Institute
    9780965711425 (ISBN)
    Book
    Hardback
    €43.00
    Article not available
  7. This image is currently not available.
    Valarie A. Zeithaml
    Service Quality
    01/2004
    Marketing Science Institute
    9780965711432 (ISBN)
    Book
    Paperback/Softback
    €43.00
    Article not available
  8. This image is currently not available.
    Russell S. Winer
    Pricing
    12/2005
    Marketing Science Institute
    9780965711463 (ISBN)
    Book
    Hardback
    €43.00
    Article not available