Consumer Insights
Findings from Behavioral Research
Joseph W. Alba Editor(Author)
Marketing Science Institute (Publisher)
Published on 1. October 2011
Book
Paperback/Softback
140 pages
978-0-9823877-5-7 (ISBN)
More details
Series
Language
English
Product notice
Paperback (trade)
Unsewn / adhesive bound
Dimensions
Height: 244 mm
Width: 170 mm
Thickness: 8 mm
Weight
236 gr
ISBN-13
978-0-9823877-5-7 (9780982387757)
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Schweitzer Classification