Eastern European Perspectives on the Development of Public Relations
Other Voices
1st Edition
Published on 19. August 2014
XII, 126 pages
978-1-137-40426-8 (ISBN)
Description
The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It features six books, five of which cover continental and regional groups. This second book in the series focuses on Eastern Europe.
More details
Series
Language
English
Place of publication
London
United Kingdom
Publishing group
Palgrave Macmillan UK
Target group
Professional and scholarly
Product notice
Reflowable
Illustrations
XII, 126 p.
File size
3,26 MB
ISBN-13
978-1-137-40426-8 (9781137404268)
DOI
10.1057/9781137404268
Schweitzer Classification
Other editions
Additional editions
Book
08/2014
Palgrave Pivot
€53.49
Shipment within 10-20 days
Person
Tom Watson PhD is Professor of Public Relations in the Media School at Bournemouth University, UK, and Chair of the International History of Public Relations Conference. Tom researches public relations history as well as practice issues. He is a Fellow of the CIPR and a PRCA Founding Fellow.
Content
1. Introduction; Tom Watson 2. Bulgaria; Dessislava Boshnakova 3. Croatia; Ana Tkalac Ver?i? 4. Czech Republic; Denisa Hejlová 5. Hungary; György Szondi 6. Poland; Ryszard ?awniczak 7. Romania; Adela Rogojinaru 8. Russia; Katerina Tsetsura, Ludmila V. Minaeva and Nadezda Aydaeva 9. Slovenia; Dejan Ver?i? 10. Ukraine; Anastasiia Grynko and Katerina Tsetsura
