
Knowledge Transfer To and Within Tourism
Description
Alles über E-Books | Antworten auf Fragen rund um E-Books, Kopierschutz und Dateiformate finden Sie in unserem Info- & Hilfebereich.
Reviews / Votes
This volume brings together 18 essays on knowledge transfer between tourism academia, government, and industry in countries around the world, many presented at the first Tourism Intelligence Forum (t-Forum) global conference, "Tourism Intelligence in Action," held in May 2015 in Naples, Italy. Tourism, business, economics, and other researchers from around the world discuss academic-led transfer and the importance of small businesses to innovate through the knowledge transfer between themselves and knowledge-institution partners; public-private partnerships for knowledge transfer in terms of the quality of urban planning and life in cities by the sea, developing smart tourism services at the destination level, improving the quality of the tourist experience through intra-destination network relationships and relationship management, the la Comarca de Los Alerces region in Argentina, and good governance models; and new approaches to the knowledge transfer process, such as a new measure of destination quality, the transfer of knowledge through social media, bringing cultural heritage to life through stimulation of the senses, tourism research in academic journals, and the transfer of knowledge through distribution channels. -- Annotation (c)2017 * (protoview.com) *More details
Persons
Mathilda Van Niekerk is an Assistant Professor in the Rosen College of Hospitality Management at the University of Central Florida, USA. She has over 100 academic publications (refereed journal articles, books, book chapters, case studies, encyclopedia entries, training manuals, industry reports and conference papers). Her research focuses on festivals and events, destination marketing and management and hospitality and strategic management. Dr. Van Niekerk is the Managing Editor for the International Journal of Contemporary Hospitality Management (IJCHM). Prior to her academic career she had extensive experience in mega-events and festivals, local economic development, tourism and trade in South Africa.
Content
Academic lead transfer
2. Experience design: Academic-industry research collaboration for tourism innovation
3. Knowledge transfer: can research centers make a difference?
4. "Best green", a case of synergy between academia and a hotel chain.
5. Knowledge transfer between educational institutions and tourism destination stakeholders: The Reflective Practice-Based Learning approach to Destination Development
6. Knowledge Transfer: Can Research Centers Make a Difference
7. ENTREPRENEURIAL ECOSYSTEMS: knowledge transfer
8. TOURISM KNOWLEDGE TRANSFER IN BRAZIL: The gap between academy and industry.
Public- Private partnerships for knowledge transfer
9. Collaborative Marketing Strategy for Tourist Development and Regeneration of the Metropolitan Coast of Naples
10. Tourism Innovation-oriented Public-Private Partnership for the development of smart services at the destination
11. The destination triangle: Towards relational management.
12. Strategic and Participatory Planning in la Comarca de Los Alerces: The process and outcomes
13. Intelligent governance for rural destinations: lessons from a European project.
New approaches
14. Measuring the Quality of Destinations: A Portuguese Case Study
15. SOCIAL MEDIA AND KNOWLEDGE TRANSFER IN TOURISM: Implications of the use of social media in business analysis
16. Art, Architecture and Archaeology. Pompeii and Oplontis
17. Knowledge transfer through journals: A Multidimensional Approach in Tourism Research
18. New Tourism Distribution Channels
Conclusion
19. Conclusion
References
System requirements
File format: ePUB
Copy protection: Adobe-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Install the free reader Adobe Digital Editions prior to download (see eBook Help).
- Tablet/smartphone (Android; iOS): Install the free app Adobe Digital Editions or the app PocketBook before downloading (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (not Kindle).
The file format ePub works well for novels and non-fiction books – i.e., „flowing” text without complex layout. On an e-reader or smartphone, line and page breaks automatically adjust to fit the small displays.
This eBook uses Adobe-DRM, a „hard” copy protection. If the necessary requirements are not met, unfortunately you will not be able to open the eBook. You will therefore need to prepare your reading hardware before downloading.
Please note: We strongly recommend that you authorise using your personal Adobe ID after installation of any reading software.
For more information, see our ebook Help page.