
Growing Business Innovation
Description
Alles über E-Books | Antworten auf Fragen rund um E-Books, Kopierschutz und Dateiformate finden Sie in unserem Info- & Hilfebereich.
In commercial terms, the end product of innovation is intellectual property (IP) which can be packaged with copyright, registered with a unique trademark and then patented.
The aim of Growing Business Innovation is to take the directors and corporate officers of success-driven businesses with defined innovation objectives on the journey from research to marketable product, to creating, managing and onwards to marketing and monetisation of their innovation's IP.
More details
Other editions
Additional editions

Content
Foreword
Contributors' Notes
Introduction
Part One: Planning Innovation Objectives
Identifying your capability for innovation that works, rewards inventors and achieves recognition
How innovation is changing - the impact of digital media on the market for ideas
Harnessing technology to establish a lead in innovation
Open innovation - the value of collaboration and partnership
The role of universities as new innovation hubs
Taking innovation leadership to establish premium value
Part Two: From Research to Marketable Product
2.1 Six steps to successful innovation
2.2 Research models - financial support for R & D
2.3 Utilising and refining designs and prototypes in house
2.4 Test marketing to scope market value
2.5 Assessing the competition through trawling digital databases
2.6 Using copyright and trademarks to protect your innovation's IP
Part Three: Managing IP
3.1 Strategic IP Management
3.2 Treating innovation IP as a business asset
3.3 Accessing Patent Box and Innovare UK for early stage finance
3.4 Leveraging IP for hi-tech start-ups
3.5 The UK as a competitive location for launching innovation
3.6 Mapping opportunities to attract offshore licensees
Part Four: Patenting effectively at affordable cost
4.1 UK patent registration and the EU's unitary patent for UK innovations
4.2 International patent regimes and their cost-effective use
4.3 The effective use of patent registration agents and patent law firms
4.4 Developing a long-term patent registration and renewals budget
4.5 Developing and refining patented prototypes
4.6 Strategies to combat infringement
Part Five: Monetising Innovation IP
5.1 Structuring license agreements and monitoring revenue streams
5.2 Licensing by product or industry process application
5.3 The defining role of IP in high value transactions
5.4 IP data transparency in supporting enterprise value
5.5 Monetising established royalty revenue streams
5.6 Engaging with private equity: partnering, merger or outright sale
System requirements
File format: PDF
Copy-Protection: Adobe-DRM (Digital Rights Management)
System requirements:
- Computer (Windows; MacOS X; Linux): Install the free reader Adobe Digital Editions prior to download (see eBook Help).
- Tablet/smartphone (Android; iOS): Install the free app Adobe Digital Editions or the app PocketBook before downloading (see eBook Help).
- E-reader: Bookeen, Kobo, Pocketbook, Sony, Tolino and many more (only limited: Kindle).
The file format PDF always displays a book page identically on any hardware. This makes PDF suitable for complex layouts such as those used in textbooks and reference books (images, tables, columns, footnotes). Unfortunately, on the small screens of e-readers or smartphones, PDFs are rather annoying, requiring too much scrolling.
This eBook uses Adobe-DRM, a „hard” copy protection. If the necessary requirements are not met, unfortunately you will not be able to open the eBook. You will therefore need to prepare your reading hardware before downloading.
Please note: We strongly recommend that you authorise using your personal Adobe ID after installation of any reading software.
For more information, see our eBook Help page.