
Communication for Another Development
Description
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Free from jargon, and keeping a close look at how development is actually being implemented at ground level, this book is an important contribution to development studies not just for students but also for development practitioners and policy makers.
Reviews / Votes
This should become required reading for communication for development practitioners. This highly personal reflection by two experienced advocates of participatory communication lays bare the reasons why we are so often frustrated with the outcomes of our work, while showing clearly the opportunities for creative support of empowering development from good deployment of communication processes. The stories from their own and others' professional experience demonstrate the power of narrative in bringing us face to face with our preconceptions and misunderstanding. * Chris Garforth, Reading University * Personal funny and entertaining, this book provides a better insight into the value, potential - and ultimately hugely frustrating practice - of using communication to listen rather than tell than any I've come across for a very long time. Anyone interested in development will learn much from this book. Those working or interested in using communication in development could usefully place it on their required reading list. * James Deane, BBC World Service Trust * Quarry and Ramirez have written a highly readable, information-packed, lucid book on the challenges and successes of communication for international social change. Drawing from their extensive expertise, they patiently dissect the lessons from numerous programs showing how grassroots communication contributes to sustainable change. * Silvio Waisbord *More details
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Persons
Content
Introduction
About this book
1. Communication for development: Setting the scene
Part I: What We Know
2. The meaning of Another Development
3. Planners and searchers: Two ways of doing development
4. Why communicators can't communicate
Part II: What We Learned
5. Working in the grey zone
6. Early champions: Uncovering principles
7. New activists: Principles that travel
8. The forgotten context
Part III: What We Can Do Differently
9. Training and negotiating in the grey zone: A collection of touchstones
10. Searching and listening: Good development breeds good communication
Postscript: Cultivating common sense on the farm
References
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