Photography Business Basics
A Professional Photographer's Guide to Financial Success
Published on 24. June 2025
154 pages
978-1-63742-832-0 (ISBN)
Description
Why do some photographers succeed when others fail? It's often because the successful ones know the Photography Business Basics...
Written with a friendly, conversational tone Photography Business Basics offers easy to read, practical advice using an innovative work-back plan that logically deconstructs a mountain of activities into manageable actions.
You'll learn how to:
- Set your pricing in the simple and most effective way.
- Craft your sales funnel and construct a marketing plan based on marketing math.
- Use SEO strategies to improve your rankings and discover the only metric that matters.
- Plus much more!
Photography Business Basics is a resource for emerging, mid-career, and experienced photographers of all specialties interested in starting or making their own freelance business the best it can be.
More details
Other editions
Additional editions
Natasha Martinez | Mark Maryanovich
Photography Business Basics
A Professional Photographer's Guide to Financial Success
Book
07/2025
Business Expert Press
€26.70
Shipment within 10-20 days
Persons
Natasha Martinez has worked side-by-side with award-winning photographer Mark Maryanovich over the past decade. With a film industry marketing background, Natasha played a key role in helping Mark build and sustain a successful photography business. Her strategic approach to business development has been essential in navigating the competitive photography world, bringing Mark's artistry to a wider audience while ensuring long-term growth and success.
Content
- Photography Business Basics: A Professional Photographer's Guide to Financial Success
- Half-Title Page
- Title Page
- Copyright Page
- Description
- Contents
- List of Images, Tables, and Figures
- Review Quotes
- Preface
- Introduction
- Chapter 1 Photography Fundamentals: Basic Photography Tips
- Chapter 2 Begin with the End: Your 10-Year Plan
- Chapter 3 Mindset: Separate Emotion from Your Business, Not from Your Art.
- Chapter 4 Reverse Engineering: Bookkeeping and Your Spending Log
- Chapter 5 Pricing: A Reliable Method to Set Your Prices Accurately
- Chapter 6 Target Market Personas: With Template Questionnaire
- Chapter 7 The Client Experience: How to Generate Repeat Business and Referrals
- Chapter 8 Sales: Your Sales Funnel and Closing Techniques
- Chapter 9 Marketing: Including SEO for Photographers
- Chapter 10 The Business Plan: Elements of a Photographer's Business Plan
- Afterword
- Acknowledgments
- Photo Credits
- Notes
- About the Authors
- Index
- Back Cover
