Emergence of Cross-innovation Systems
Audiovisual Industries Co-innovating with Education, Health Care and Tourism
1st Edition
Published on 4. April 2019
248 pages
978-1-78769-977-9 (ISBN)
Description
The ebook edition of this title is Open Access and is freely available to read online.
This book combines economic studies of innovation
systems with studies of mediatisation, media convergence, trans- and
cross-media and with other approaches within media and culture studies. It
elaborates on a new concept, cross-innovation, referring to co-innovation and
convergence processes taking place between different sectors of digital service
economies. The proposition is that digitisation and mediatisation processes are
conditioning new inter-sector dialogues and the emergence of new
cross-innovation systems at the borderlines of formerly distinct
industries.
The case study industries presented are, on the one hand, audiovisual
media (film, television, videogames, etc.) and health care, education or
tourism, on the other hand. The book builds on 2 years of empirical work across
Nordic and Baltic countries, putting a special emphasis on the opportunities
and challenges for small countries as they build the cross-innovation systems
in the era of media globalisation and platformisation of services. The
empirical research of 144 interviews with stakeholders (policy makers,
entrepreneurs, managers, professionals) from all four sectors and of secondary data
and documentary analysis. The findings tell of complex stories how global
platformisation of tourism undermines the emergence of related cross-innovation
systems in small countries; how fragmentation of local education and health
care markets does not enable the scalability of innovations, but protects local
innovation systems for being overtaken by global platform giants. The book has
stories of successful facilitation of cross-innovation as well as failures to
do so.
This book combines economic studies of innovation
systems with studies of mediatisation, media convergence, trans- and
cross-media and with other approaches within media and culture studies. It
elaborates on a new concept, cross-innovation, referring to co-innovation and
convergence processes taking place between different sectors of digital service
economies. The proposition is that digitisation and mediatisation processes are
conditioning new inter-sector dialogues and the emergence of new
cross-innovation systems at the borderlines of formerly distinct
industries.
The case study industries presented are, on the one hand, audiovisual
media (film, television, videogames, etc.) and health care, education or
tourism, on the other hand. The book builds on 2 years of empirical work across
Nordic and Baltic countries, putting a special emphasis on the opportunities
and challenges for small countries as they build the cross-innovation systems
in the era of media globalisation and platformisation of services. The
empirical research of 144 interviews with stakeholders (policy makers,
entrepreneurs, managers, professionals) from all four sectors and of secondary data
and documentary analysis. The findings tell of complex stories how global
platformisation of tourism undermines the emergence of related cross-innovation
systems in small countries; how fragmentation of local education and health
care markets does not enable the scalability of innovations, but protects local
innovation systems for being overtaken by global platform giants. The book has
stories of successful facilitation of cross-innovation as well as failures to
do so.
Reviews / Votes
A fascinating account of how cross-boundary innovation operates through dialogue, translation and learning, giving rise to opportunities, but also new risks. Professor Robin Mansell, London School of Economics and Political Science, UK Researchers of all four sectors explore how audiovisual media are co-innovating with education, health care, and tourism. Among their topics small size matters: audiovisual media industries around the Baltic Sea, education on screens: histories of co-innovation and convergence between audiovisual media and education sectors, health and the audiovisual sector: a meso-analysis of how systemic coordination of sectoral cooperating leads to convergence, micro-trajectories: small firm strategies at boundaries between audiovisual and health care sectors, and audiovisual industries and tourism: forms of convergence. -- Annotation (c)2019 * (protoview.com) *More details
Language
English
Place of publication
Bingley
United Kingdom
Target group
Professional and scholarly
ISBN-13
978-1-78769-977-9 (9781787699779)
Copyright in bibliographic data and cover images is held by Nielsen Book Services Limited or by the publishers or by their respective licensors: all rights reserved.
Schweitzer Classification
Person
Indrek Ibrus is Professor of Media Innovation at Tallinn University's (TLU) Baltic Film, Media, Arts and Communication School (BFM), Estonia. He is also the Head of TLU Centre of Excellence in Media Innovation and Digital Culture (MEDIT). Indrek researches media innovation and evolution and combines cultural and economic approaches for this purpose.
Content
SECTION I - Introductions Chapter 1. The Study, its Design and its Social Pre-Conditions; Indrek Ibrus
Chapter 2. From Innovation Systems to Cross-Innovations; Indrek Ibrus
Chapter 3. Small Size Matters: Audiovisual Media Industries Around the Baltic Sea; Indrek Ibrus and Ulrike Rohn
SECTION II - Education Meets Audiovisual Media
Chapter 4. Education on Screens: Histories of Co-Innovation and Convergence Between Audiovisual Media and Education Sectors; Mikhail Fiadotau, Martin Sillaots, and Indrek Ibrus
Chapter 5. Meso Analysis: Modes of Cross-Innovation Between Education and Audiovisual Sector; Mervi Rajahonka
Chapter 6. Micro Trajectories: Small Firm Struggles at Boundaries Between Audiovisual and Education Sectors; Mikhail Fiadotau and Mervi Rajahonka
Chapter 7. Conclusions: Cross-Innovations Between Audiovisual and Education Sectors; Indrek Ibrus and Mervi Rajahonka
SECTION III - Health Care Meets Audiovisual Media
Chapter 8. Audiovisual Industries and Healthcare: Overview of Forms of Co-Innovation and Convergence; Madis Jaervekuelg
Chapter 9. Health and Audiovisual Sector: A Meso Analysis of How Systemic Coordination of Sectoral Cooperation Leads to Convergence; Kuelliki Tafel-Viia
Chapter 10. Micro Trajectories: Small Firm Strategies at Boundaries Between Audiovisual and Health Care Sectors; Mikhail Fiadotau, Kuelliki Tafel-Viia, and Alessandro Nani
Chapter 11. Conclusions: Cross-Innovations Between Audiovisual and Health Sectors; Indrek Ibrus and Kuelliki Tafel-Viia
SECTION IV - Tourism Meets Audiovisual Media
Chapter 12. Audiovisual Industries and Tourism: Forms of Convergence; Gunnar Liestol, Christian S. Ritter, and Indrek Ibrus
Chapter 13. Meso Analysis of Cross-Innovation Between Tourism and Audio-Visual Media: The Case of the Public Sector's Driving Role; Silja Lassur, and Kuelliki Tafel-Viia
Chapter 14. Micro Trajectories Between the Audiovisual and Tourism Sectors: Small Firms Working with The Public Sector; Mikhail Fiadotau and Silja Lassur
Chapter 15. Conclusions: Cross-Innovations Between Audiovisual and Tourism Sectors; Indrek Ibrus and Silja Lassur
SECTION V - Conclusions
Chapter 16. Cross-Innovation, Is It a Thing?; Indrek Ibrus and Alessandro Nani
Chapter 2. From Innovation Systems to Cross-Innovations; Indrek Ibrus
Chapter 3. Small Size Matters: Audiovisual Media Industries Around the Baltic Sea; Indrek Ibrus and Ulrike Rohn
SECTION II - Education Meets Audiovisual Media
Chapter 4. Education on Screens: Histories of Co-Innovation and Convergence Between Audiovisual Media and Education Sectors; Mikhail Fiadotau, Martin Sillaots, and Indrek Ibrus
Chapter 5. Meso Analysis: Modes of Cross-Innovation Between Education and Audiovisual Sector; Mervi Rajahonka
Chapter 6. Micro Trajectories: Small Firm Struggles at Boundaries Between Audiovisual and Education Sectors; Mikhail Fiadotau and Mervi Rajahonka
Chapter 7. Conclusions: Cross-Innovations Between Audiovisual and Education Sectors; Indrek Ibrus and Mervi Rajahonka
SECTION III - Health Care Meets Audiovisual Media
Chapter 8. Audiovisual Industries and Healthcare: Overview of Forms of Co-Innovation and Convergence; Madis Jaervekuelg
Chapter 9. Health and Audiovisual Sector: A Meso Analysis of How Systemic Coordination of Sectoral Cooperation Leads to Convergence; Kuelliki Tafel-Viia
Chapter 10. Micro Trajectories: Small Firm Strategies at Boundaries Between Audiovisual and Health Care Sectors; Mikhail Fiadotau, Kuelliki Tafel-Viia, and Alessandro Nani
Chapter 11. Conclusions: Cross-Innovations Between Audiovisual and Health Sectors; Indrek Ibrus and Kuelliki Tafel-Viia
SECTION IV - Tourism Meets Audiovisual Media
Chapter 12. Audiovisual Industries and Tourism: Forms of Convergence; Gunnar Liestol, Christian S. Ritter, and Indrek Ibrus
Chapter 13. Meso Analysis of Cross-Innovation Between Tourism and Audio-Visual Media: The Case of the Public Sector's Driving Role; Silja Lassur, and Kuelliki Tafel-Viia
Chapter 14. Micro Trajectories Between the Audiovisual and Tourism Sectors: Small Firms Working with The Public Sector; Mikhail Fiadotau and Silja Lassur
Chapter 15. Conclusions: Cross-Innovations Between Audiovisual and Tourism Sectors; Indrek Ibrus and Silja Lassur
SECTION V - Conclusions
Chapter 16. Cross-Innovation, Is It a Thing?; Indrek Ibrus and Alessandro Nani
